SAN DIEGO — September 13, 2021 – At PackExpo Las Vegas, Memjet® OEM partners will showcase a range of innovative printing solutions that keep pace with the demands of today’s changing packaging and label markets. At Pack Expo, attendees can learn how these Memjet-powered digital printing solutions combine speed, quality, and affordability to give providers the resources they need to capture opportunities in the evolving packaging market. Pack Expo is taking place September 27-29, 2021, in Las Vegas, Nevada.
A Changing Market
The pandemic had a strong but varied impact on the label and packaging market. Trends towards in-house and local print-on-demand capabilities accelerated, while new demands came from consumers living through unprecedented times.
Sales through e-commerce, which were on the rise before the pandemic, skyrocketed during times of social isolation. Packaging providers kept pace, producing personalized and customized packaging that could help brands connect with the consumer.
In the past year, health and hygiene concerns eclipsed sustainability as a top concern for consumers. While that trend has evolved, concerns about health and hygiene have not gone away, and now providers must consider producing packaging that is both safe and sustainable.
“The impact of the pandemic on packaging and labeling markets will be felt for many years to come,” says Kim Beswick, general manager of global sales at Memjet. “At Pack Expo, Memjet partners will be showcasing a range of short-run package and label printing solutions that provide fast, affordable ways for print providers and converters to gain greater control of their packaging supply chain and meet the evolving need for quick turnaround of packaging and labeling solutions.”
Memjet Partners Highlight Packaging Innovation at Pack Expo Las Vegas – Memjet